Branding
Your website, packaging and promotional items, should all have your Logo, which is the foundation of your Brand properly integrated into them. More so, your Brand is your promise to your customers, therefore it must properly pass across the message your customers expect from your products and services. Therefore, it should be clearly defined by you and your team or professionals in the know
Your Brand must adequately cover areas like Company’s mission, benefits and features of your products or services, impressions of your customers/prospects about you, qualities you want your customers/prospects to associate with your company.